by Wellvest | Dec 7, 2023 | Blog, News
December 6, 2023 “IT IS A JOKE IN BRITAIN TO SAY THAT THE WAR OFFICE IS ALWAYS PREPARING FOR THE LAST WAR.” – WINSTON CHURCHILL HUMAN BIASES Humans have inherent hard-wired biases that significantly influence our behavior. In business this is manifested in...
by Wellvest | Jun 22, 2023 | Blog, News
June 23, 2023 “CELEBRITY ENDORSEMENTS DON’T JUST PUT A FACE ON A BRAND, THEY PROVIDE A VOICE THAT MILLIONS OF PEOPLE TRUST AND BELIEVE IN. THAT’S WHY IT’S CRUCIAL FOR BUSINESSES TO FIND THE RIGHT MATCH AND LEVERAGE THAT POWER...
by Wellvest | Jun 9, 2023 | Blog, News
May 25, 2023 “BROUGHT TO YOU BY THOSE WHO DRINK IT” – CASAMIGOS TEQUILA, GEORGE CLOONEY CO-FOUNDER LEVERAGING CULTURAL CAPITAL A NEW PARADIGM FOR HEALTH AND WELLNESS In today’s dynamic and rapidly evolving consumer market, the concept of “cultural...
by Wellvest | May 25, 2023 | Blog, News
May 25, 2023 A Three-Part Series Using high-profile and famous people to add validity to a brand and increase sales has been around since Royal families allowed their suppliers to add “Royal warrants” to their products centuries ago. In the 1880’s actor and socialite...
